EAX '18 Cores' Business Accelerator Programme
Built for estate agency founders, leadership and implementors who are done with surface-level strategy and ready to build a business that reflects who they really are. No fluff, no echo chambers, no recycled tactics just sharp, high-impact sessions led by world-class thinkers from outside the industry, designed to challenge the way you lead and grow. Across brand, marketing, operations, performance and beyond, this is strategic development like you’ve never experienced before crafted to sharpen your edge now, and prepare you for what’s next, including the rise of AI.
Who is this programme for?
Emerging Growth
You’ve taken the leap, grown beyond being just yourself, and now have a handful of people around you. Some hires have worked out, some haven’t. The challenge is that there are no real systems or direction in place, and the risk is burning out by pushing forward without structure. What you want is to expand the right way, avoiding the mistakes that cause businesses to retract after progress.
Breaking Limits
You’ve built a solid team and a reputation, but you’ve hit a ceiling. Everything has grown off the back of your effort, but now you’re unsure how to move past this stage. Your processes and brand identity aren’t clear enough, and you want to expand beyond what you thought estate agency could be finding new ways of working, thinking, and leading your brand into the next chapter.
Scaling Freedom
You’ve built a successful business, maybe even multiple offices, but you’re still too tied to the day-to-day. Decisions, operations, and progress all rely on you, which means you’re never far from being pulled back in. What you want is the right structure and leadership in place so the business can thrive without your constant presence, creating space to step back while it continues to grow.
Brands that have experienced our programme
Programme Mentor - Mark Burgess
These workshops are led by someone who hasn’t just studied estate agency, he’s helped redefine it. Mark Burgess is the founder and CEO of Iceberg Digital, the creator of Lifesycle and Neuron, and the voice behind the UK’s #1 estate agency podcast, Estate Agency X. With over two decades of experience building multimillion-pound businesses, two best-selling books, and recognition from Forbes and Sky TV, Mark brings a rare mix of strategic thinking, marketing intelligence, and deep insight into what truly drives growth in this industry. He’s certified in behavioural economics, which means he doesn’t just understand what works, he understands why it works. When Mark speaks, agents listen. And when they apply what he teaches, things change. These workshops are your chance to be in the room with someone who’s shaped the future of estate agency and will help you shape yours.
Hosted at Eight Club London – A Space Built for Leaders
These workshops aren’t just about learning, they’re about stepping into a space where growth happens. That’s why we’re holding them at Eight Club London, one of the capital’s most exclusive private members' clubs. Nestled in the heart of the City, this premium venue offers an environment that reflects the calibre of conversation and transformation you can expect from each session. With its rooftop views, refined interiors, and focused, elegant spaces, Eight Club is the perfect backdrop to step out of the daily grind and into a space designed for strategic thinking, high performance, and meaningful connection. You won’t just leave with insights, you’ll leave having spent the day in a place that reminds you of what’s possible.
Programme Coach - Rob Brady
Rob Brady is more than a performance coach, he’s a trusted partner to hundreds of estate agents across the UK who’ve shifted from survival to scale under his guidance. As the Elite Performance Coach at Iceberg Digital and co-host of the Estate Agency X podcast, Rob brings lived experience, real strategy, and coaching that sticks. Before coaching, Rob ran teams of 28 and oversaw a rental portfolio worth £11 million. Now, as a certified master NLP and life coach and member of the Association of Coaching and the Chartered Management Institute, he helps agency leaders transform how they lead, think, and grow. From TEDx talks and FTSE 100 stages to cold water therapy and ultra-marathons, Rob’s approach is grounded in grit, psychology, and human connection. These workshops aren’t theory, they’re a chance to experience what it means to perform at your peak, lead with clarity, and build a team that thrives.
Six Workshops to Transform the Way You Lead, Grow and Run Your Estate Agency
You know your agency has more potential but unlocking it takes more than working harder. It takes clarity, structure, and the right strategies in the right order. These six workshops are built to help you do exactly that. Whether you’re looking to define your brand, attract better clients, build a high-performing team, or finally take control of your operations, this series is designed for estate agents who are serious about growth. You’ll learn directly from industry experts who’ve helped thousands of businesses scale with confidence, using real-world strategies that actually work. This isn’t about hype or theory, it’s about giving you the tools to lead with purpose and build an agency you’re proud of.
Alignment
You may have written your mission and values before, but did they ever truly change how your agency operates? Many estate agents feel the gap between intention and action. This workshop is designed to close that gap, turning your mission, vision and values into a strategic framework that drives growth and clarity.
Meet Julia Langkraehr
Julia Langkraehr is one of the UK’s most respected business minds. As the first to bring pop-up retail to Europe and the UK’s first EOS Implementer, she’s coached over 3,000 business owners and built multimillion-pound companies across three countries. Featured in the Financial Times and named one of the UK’s Top Ten Women Entrepreneurs, Julia is known for helping businesses unlock clarity and scale with purpose.
Why This Workshop Matters
This isn’t about surface-level slogans. Julia will show you how to create real meaning from your core principles, helping you align your team, improve decision-making, and position your agency for long-term success. Walk away with the confidence and tools to lead with purpose, clarity, and strategic intent.
Brand
Is your estate agency struggling to define a brand that truly connects with clients? In today’s market, a strong, clear brand isn’t a luxury—it’s a necessity. This workshop is designed to help you discover your agency’s true identity and turn it into a brand that builds trust, cuts through the noise, and resonates with the people you serve.
Meet Mike Symes
Mike Symes is one of the UK’s leading branding and marketing experts. With over 30 years of experience, he’s helped global brands scale and independent businesses stand out. As CEO of a multi-award-winning agency and former Head of Marketing at Bank of New York Financial, Mike brings a rare blend of insight and action.
Why This Workshop Matters
This isn’t about a new logo or a clever strapline. Mike will show you how to build brand pillars that reflect who you are, what you stand for, and why it matters. You’ll leave with a clear elevator pitch, a deeper sense of brand identity, and the tools to position your agency with confidence and authenticity.
Sales
Are you stuck undercharging, chasing leads, and relying on sales tactics that no longer work? This workshop will help you break free from that cycle. You’ll learn how to position your agency as the premium choice, command the fees you’re worth, and build a sales system grounded in behavioural psychology that gets results.
Meet Mark Burgess
Mark Burgess is one of the UK’s most influential voices in estate agency. As CEO of Iceberg Digital and a best-selling author, he’s helped transform thousands of agents’ mindsets and sales strategies. Certified in behavioural economics, Mark brings deep insight into why people buy and how to influence that decision with confidence.
Why This Workshop Matters
Mark will guide you through a new way of selling, one that doesn’t rely on price-cutting or pressure. You’ll leave with a stronger sales proposition, a better understanding of buyer behaviour, and the confidence to charge your true worth. This is about selling smarter, not harder.
Operations
Are you stuck in the day-to-day of your agency, constantly firefighting and struggling to deliver a consistent client experience? This workshop is designed to change that. You’ll learn how to build systems that free you from the chaos, develop high-performing teams, and create an operation that delivers excellence, without relying on you for every decision.
Meet Marianne Page
With 27 years at McDonald’s, developing over 14,000 managers and franchisees, Marianne Page is an expert in building teams and systems that deliver. Now an award-winning author and consultant, she helps business owners create simple, logical, repeatable operations that allow them to step back and scale up with confidence.
Why This Workshop Matters
This isn’t about adding more to your plate. It’s about building a business that runs smoothly without you. Marianne will give you the tools to create structure, drive accountability, and deliver a consistent, first-class customer experience so you can finally focus on growth, not firefighting.
Performance
Are you ready to unlock the true performance of your team and lead with purpose, not just pressure? This workshop is designed to help you inspire growth, structure for success, and communicate with clarity, both inside your agency and out in the market. You’ll discover how to build a culture where your team thrives, your leadership grows, and performance becomes sustainable.
Meet Rob Brady
Rob Brady is an Elite Performance Coach at Iceberg Digital, with a proven record of transforming agencies through mindset, leadership, and behavioural strategy. With a background in leading multimillion-pound operations and coaching hundreds of estate agents across the UK, Rob blends real-world experience with deep coaching insight.
Why This Workshop Matters
This isn’t just about hitting targets, it’s about creating a team that’s engaged, aligned, and capable of consistent growth. Rob’s INSPIRE Framework combines leadership psychology, structure, and communication to help you lead with confidence and clarity. You’ll leave with the tools to elevate your team, sharpen your leadership, and drive long-term performance.
Marketing and AI
If your marketing feels like noise, not influence, this workshop will shift everything. You’ll learn how to attract high-quality leads, position your agency at the top of your market, and use AI tools like Lifesycle and Neuron to build a system that works while you sleep.
Meet Mark Burgess
Mark Burgess is the visionary behind Lifesycle, Neuron, and Estate Agency X. He’s reshaped how estate agents market, nurture, and grow—with data-led systems and cutting-edge automation. With 20+ years of experience and recognition from Forbes and Sky TV, Mark’s impact on the industry is unmatched.
Why This Workshop Matters
This isn’t about gimmicks or guesswork. Mark will show you how to combine strategy with smart tech to generate consistent, high-converting leads. From building powerful nurture journeys to leveraging AI for real-time data, you’ll leave with a marketing machine that scales your business—without scaling your hours.
Frequently asked questions
Below are some of the most commonly asked questions we receive from our clients. If you have any other questions, please don't hesitate to contact us.
What is the investment over 12 months?
You’ve got two options. Pay £12,000 upfront. Or spread the investment across 12 months at £1,250 per month, totalling £15,000.
How many people can I bring?
We recommend two from each business. One visionary. One implementor. That’s how decisions get made and momentum gets built.
Are there any virtual meetings?
Yes. Six focused refocus sessions to sharpen your direction and keep progress intentional between the in-person workshops.
What are the in person dates?
Provision dates are Monday 9th Feb 2026, Monday 27th April 2026, Monday 22nd June 2026, Monday 14th September 2026, Monday 12th October 2026 & Monday 30th November 2026
Who is this programme for?
It’s for estate agency owners who are ready to lead differently. Typically, those who’ve outgrown the old model, want sharper systems, clearer direction and real traction, not just inspiration.
How long does it last?
12 months from January to December.
How do we sign up?
Click one of the join us buttons, complete the form with your preferred option and one of the team will get in touch.
How many businesses can join?
We limit this at 8–9 businesses so it's small enough to stay personal but sharp enough to create real traction. For us it isn’t about filling seats, it’s about building something that matters.