S1 EP12 - Richard Woods. Richard and Mark talk all things lead generation and how by narrowing your target audience, you can actually increase the amount of enquiries coming in.

Taken from Mark Burgess' Sky TV program 'Raising Your Game', this podcast features episode 12 where Mark meets Richard Woods, who was a finalist on the BBC’s ‘The Apprentice’, and now runs a company called ‘Lead Gen academy’ which creates the biggest Lead Gen summits in the UK. They talk all things lead generation and how by narrowing your target audience, you can actually increase the amount of enquiries coming in. For estate agents looking to bring in more quality enquiries, more leads, more instructions and more profit, this interview is one to watch…